The latest service to go designer these days is the one provided by the quintessential credit card. ABN AMRO has roped in Rohit Bal, one of the leading fashion designers of India, for designing its Platinum Credit Card collection. With this, the bank has come up with another item that caters only to those belonging to the higher echelons of the society. Since the platinum cards are seldom seen in the hands of the middle class, this credit card collection will also remain confined to the upper class, thus increasing its demonstration value.
With the launch of this collection, ABN Amro has become the first ever bank in India that will provide designer credit cards. You can easily imagine the exclusivity and show-off value that the Rohit Bal designed credit cards will command. Combine it with the host of services and facilities that will be a part of the package and you can be sure that this credit card will be very popular amongst the affluent class.
The best part of the Platinum Credit Card collection is that it will provide the customers advantage of customizing the benefits and services, which will be offered by the cards under the collection, as per their needs and tastes. Through the introduction of the Rohit Bal designed Platinum Credit Card collection, ABN Amro has endeavored to combine the world of business and finance with that of fashion.
The demand for such cards has come with the economic boom that India has witnessed in the past few years. It has not only led to an increase in the demand for the usual designer products, but also for the ones that carry a label and exclusivity. The look of the card carries a distinct touch of Indian symbols like the Lotus and Peacock. In the background, you will see a fusion of black and platinum colors, adorned with the design of an Indian jharokha.
Services
Platinum Credit Card collection of ABN AMRO will offer its customers a number of exclusive services and a range of luxury products, apart from the usual rewards program. Let’s check out some of the valuable services that the cards will offer!
- 24x7 Concierge Service for referrals and reservations assistance all over the world.
- Comprehensive insurance cover, up to Rs. 1 crore.
- Matrix cellular connection (complimentary)
- The card offers a complimentary 2-year membership to Priority Pass, which will provide its holders with privileged access to over 500 exclusive airport lounges across the world.
- The customer will be automatically enrolled for the ‘Platinum Gateway’ Club the moment he takes ABN AMRO Platinum Credit Card.
Last, but not the Least!
Those who hold a Platinum Credit Card will also be given the choice to join Platinum Voyager Club as well as Platinum Greens Club. The services provided under these two clubs have been provided below.
Platinum Voyager Club
- A complimentary international return air ticket to Singapore, Kuala Lumpur or Bangkok, will from a part of the Platinum Voyager Club membership.
- A member of the club will also get a Taj Epicure Card, which offers discounts, benefits and other privileges at all the hotels and restaurants belonging to the Taj group, irrespective of the country in which they are situated.
- The customers will be offered a choice to convert reward points into air miles and to use them for redeeming against travel related expenses
Platinum Greens Club
- Platinum Greens Club holder will get a complimentary gift, with a choice between a Rossa Inza Putter and a Burner Rescue.
- Complimentary membership to the International Golf Fee card that gives discounted admission to over 2400 golf courses, spread throughout the world, is also a part of the services provided by the card.




